Wednesday, June 1, 2011

Fiat Planters

 Fiat Goes Green In New York With Pear Tree Donation

MillionTrees NYC  is a NYC initiative with NYC Parks and Restoration Project to plan one million trees in the city within the next decade. To help them reach their initiative and get some great publicity, Fiat donated eight 12-ft pear trees.

Coinciding with the launch of the new Fiat 500 Cabriolet at the New York Auto show, the brand placed each tree in its own Fiat Cabriolet plant pot. The trees are located on Canal Street and the Avenue of the Americas. The pots are temporary, so go and check them out. Don't worry though....the trees will stay!