The people of Japan deserve our support. I love BBDO's efforts to allow people to share and and show their support. The agency created the 1000 Cranes for Japan campaign. As Japanese legend promises, anyone who folds one thousand origami cranes will be granted a wish by a crane. With the creation of their site: www.1000cranes4japan.org, the agency has provided a platform for people to leave messages of empathy, encouragement and solidarity. The site links to the Japanese Society, UNICEF, International Medical Corps and Save The Children. If you have already donated or are unable to contribute monetarily to Japan's recovery, consider sending a message with a crane. We all need to stand together with the people of Japan and show them we care.
Click here to go to the site and leave a message.
