Thursday, February 17, 2011

Fiat Ambulance Line and a Lingerie Jumpstart

Fiat Ambulance Line Gate

Wanted to share these great pieces of advertising with you today. Firstly, the Fiat Ambulance Line. Fiat is promoting its new line of Ambulances with a series of print ads. The theme is based on who will be lining up as patients "You never know how big of a problem you will find. Introducing the Fiat ambulance line."

Fiat Ambulance Line Iceberg

The second piece of advertising for today is the Blush Lingerie Jumpstart. Blush, a German company, created an ad campaign based on a Jumpstart theme. The handmade posters are dotted around Berlin, each using 30 meters of jumpstart cables. The ads are supposed to drive their winter sales under the premise that lingerie heats you up and gets your engine running again. See below for a making of video.

[via The Inspiration Room]