Monday, October 25, 2010

Co-Branding


Co-branding is a new project launched by French Street artist Ludo. Placing his own artistic spin on ads displayed in the light-boxes on the streets of Paris, Ludo was able to morph ads from companies like H&M, Rolex, and Chanel. Using artistic measure and a somewhat dark and sarcastic tone, Ludo created a buzz-worthy project...that is also visually stimulating.

In his own words: "Brands use crappy ultra aesthetic images that no one understands to seel their stuff so I had to do it too."

Here are more of his pieces from the series. Check out more of his work at www.thisisludo.com







[Via Trendland]